The Institute for Marriage and Family Canada conducts research and develops policies to influence public discourse in order to highlight the valuable contribution marriage and families have in shaping our society. Stronger Together partners stand with the IMFC in this work by funding new and original research. Like gas in the car, this new, quality research will fuel ongoing activity by the IMFC in future years.
|Project Name:||Canadian Family Life Project|
|Purpose of Investment:||To undertake a comprehensive survey and conduct research to measure aspirations and realities of Canadian families, and to communicate findings to the public.|
|Participating Grantmakers:||Acts of Grace Foundation, Bridgeway Foundation, John & Rebecca Horwood, Mitchell Family Foundation|
Research Outcomes: Create a robust data set through new public opinion data and focus groups that measures the family aspirations and current realities of Canadians. We will analyze new findings and compare to historical data, making data available to researchers outside the IMFC.
Communications Outcomes: Prepare a final report and promote findings through:
- a launch event
- a press conference to national media
- 100 media hits within 8 weeks of launch event
- 100,000 print and online impressions within 8 weeks of launch event
- 1 webinar to be recorded and posted on imfcanada.org within 5 months of launch
- An info-graphic series to be used in social media promotion
Future Research Agenda: Identify 3 research themes from the data to inform the IMFC’s research agenda