How do you create a SMART, one-line project purpose?

Mark PetersenApplication Process

Applicants for funding often want to tell foundations everything that is great about their project. That’s normal! They’re enthused about what they do. But how do you narrow down your project purpose into a succinct yet descriptive sound bite? The secret is in being SMART! Communicate your project purpose by being specific, measurable, attainable, realistic, and time-defined. We prefer the … Read More