Setting SMART measurable outcomes

Mark PetersenCapacity Building

One of the most common pitfalls applicants encounter in designing successful applications is in the development of their measurable outcomes.  Frequently, we find charities propose projects which lack tangible outcomes and are filled with fuzzy thinking. For example, here are some outcomes that were recently submitted (with revisions to protect identity): 1) Youth Centre for students established with all needed … Read More

Bridgeway’s triple partnership for building charity fundraising capacity

Mark PetersenCapacity Building, Collaboration

We’re pleased to announce a triple partnership for a project that will lead to more effective charity fundraising efforts.  This spring, our partner Bridgeway Foundation teamed up with Seacrest Foundation and Frontier Marketing to uncover some of the best practices in online fundraising.  Seacrest Foundation is an innovative Vancouver-based foundation, committed to building charity capacity.  Frontier Marketing is a Victoria, … Read More